The National Tourism Agency in 2023 has conceived under the focus "Fascinated by Albania and with a strong desire to travel and visit every corner of it", the "Wanderlust in Albania: photos & reels International Competition". Through this competition, photographers and visitors passionate about photography and video submitted their images from Albania, to discover and experience together a fascinating journey to the Albanian beauties of the coast, mountains, cities, cultural heritage, cuisine and archaeological sites. This competition brought an extraordinary success, which included the participation of a wide audience, including photographers, foreign and Albanian influencers, who through photos and videos promoted the beauties and tourist destinations of Albania.
