Under the new slogan "Albania All Senses", Albania Tourism is presenting the unique Mediterranean beauties, the Alps, blue beaches, cultural and natural heritage, UNESCO sites, in a diversified tourist offer at the world's largest Tourism Fair, ITB Berlin 2024, which is being held in the capital of Germany, on March 5-7, 2024.
ITB Berlin is the most important International Travel Fair, which offers opportunities to learn about different countries and regions around the globe and this year it comes with the motto "Pioneers of the Transition in Tourism and Travel".
During the fair, the Ministry of Tourism and Environment, together with the National Tourism Agency, 26 tour operators and the heads of seven municipalities of cities with tourist potential in our country, will present the tourist magic of Albania with all its sensations, flavors and colors.
During the days of the fair, a series of high-level meetings will take place, important agreements will be signed by the Minister of Tourism and Environment Mirela Kumbaro for the official declaration of Albania as a "Country of Honor" (Albania - Host Country 2025) at the upcoming ITB Berlin 2025 Fair and with the World Tourism Organization, UNWTO, for the organization of the 70th regional meeting of the Commission for Europe in Tirana, in the spring of this year.
Under the auspices of the Ministry of Tourism and Environment and the National Tourism Agency, the new slogan "Albania-All Senses" and the Digital Calendar of Cultural, Traditional, Sports and Arts Tourism Events - TEA will be presented to the public present at the fair at the Albanian representation stand.
Meanwhile, tour operators and municipalities of participating cities in our country will present Albania's tourist offer for sustainable and four-season tourism, giving due importance to the still unknown attractions of Albania's tourism, natural, cultural, and protected destinations throughout the territory of Albania.
